Combining biophysical data and storytelling to capture
the social and cultural values of trees.

Start Branching Out by watching our introductory film below.

 

Branching Out is a very exciting project to be part of. Not only do we have the opportunity to make a real difference to the way that social and cultural values of trees are properly considered, leading to fully rounded and informed planning and policy-making. But also to integrate our research in storytelling with environmental and social science expertise, as a way of bringing additional voices and experiences into the public discourse around the future of our urban treescapes.

— Professor Mike Wilson, Loughborough University